An interesting opinion piece from The Philly Post:
You’ll have heard of the import from Britain that has redefined young folk’s relationship with music. I’m talking, of course, about Spotify, the legal music streaming service that allows you to listen to almost any title at any time. I’m a young person, and a music streamer; most of the music I listen to is streamed from Spotify, which I “pay” for by hearing ads, much the same way I listen to the radio.
There’s another import from Britain, however, that most young people are not getting. During the Grammy awards in February, Sir Paul McCartney performed a medley of Beatles hits. Twitter, that den of Internet-savvy youngsters, lit up. Hundreds of tweets from teens and young adults poured in. The general gist? “Who is this guy?” Or, more specifically, “who the hell is paul mccartney lmao he hella old.”
There’s a reason for this seemingly inexplicable tragedy of knowledge: Young people don’t know who the Beatles are, because the Beatles aren’t readily available to them anymore.