Why Radio Will Fail

Media UK reports on a talk by Scott Cohen, the founder of a music distribution service called The Orchard. He was a speaker at the recent International Radio Festival.

He doesn't have much faith in the future of traditional over-the-air radio.  His bearish outlook on the medium and the industry can be found here.

Can't say I disagree with him in too many areas, either.  Yes, radio is popular and profitable--at the moment, anyway. But with the way technology is marching forward (especially with smartphones and in-dash infotainment systems) the technology habits of the upcoming generations, radio is going to have to adapt.  

And quickly.