Kurt Hansen's RAIN newsletter quotes a story from the Detroit News about how auto manufacturers are thinking about the future of in-car infotainment systems. The title of the article is "Automakers Tuning Out Traditional In-Car Radios."
The in-dash car radio, with its dials and knobs, isn't signing off yet. But it's past its prime in the eyes of some automakers, and most aren't prepared to spend much time or money tinkering with it. Instead, they're focusing on the next generation of in-car entertainment, such as Web browsing and music streaming. Startup automaker Detroit Electric plans to be the first without a radio when it rolls out its first car in August — audio will be delivered via smartphone.
"AM and FM as a delivering mechanism isn't going to be the most important in cars anymore," said Thilo Koslowski, a vice president at technology research firm Gartner Inc.
Things are changing. Terrestrial radio needs to change, too. Can it move as quickly as it needs to?